It's not trivial. One thought or idea leads to another.
I mentioned Dale Carnegie's original successful book written in 1936 and wondered if he was related to the famous American industrialist named Carnegie. Maybe he was just a lazy rich kid with the time to philosophize and write about "winning friends and influencing people". How to find out? I thought of Wikipedia, partly inspired by a recent article on Wikinomics in Canadian Business by Don Tapscott, Canadian philospher,writer and commentator on technology trends.
So I searched Google (of course) to find the Wikipedia entry and learned the following, plus a bonus marketing tip!:
Born in 1888 in Maryville, Missouri, Carnegie was a poor farmer's boy, the second son of James William Carnagey and Amanda Elizabeth Harbison. In his teens, though still having to get up at 4 a.m. every day to milk his parents' cows, he managed to get educated at the State Teacher's College in Warrensburg. His first job after college was selling correspondence courses to ranchers; then he moved on to selling bacon, soap and lard for Armour & Company. He was successful to the point of making his sales territory, southern Omaha, the national leader for the firm.
Perhaps one of Carnegie’s most successful marketing moves was to change the spelling of his last name from “Carnegey” to Carnegie, at a time when Andrew Carnegie was a widely revered and recognized name.
More fascinating facts, or useless trivia. You decide.