Versus competent management?
You know who I’m talking about, so I’m not going to mention their names. They already get too much attention. Ego driven, self-obsessed, supremely confident, exceptionally ambitious, and particularly adept at keeping their names in the news and in front of us through every media channel available.
They may even be the visionary leader, strategic genius, and marketing magician that they claim to be, but they are not often also competent at the essential management skills required to deliver the performance that investors, customers, and employees expect. Even more problematic is the celebrity CEO who becomes a distraction or even an obstacle to corporate performance.
Results are ultimately dependent on the ability of the CEO to recruit, retain and motivate a management team that is competent and creative enough to deliver results that meet expectations. Competent CEOs know when to delegate and get out of the way, not letting their ego and public persona become a distraction or an obstacle to achieving goals and delivering results for the organisation.
Be better. Do Better. Be an Enlightened Entrepreneur.
Del Chatterson, your Uncle Ralph
Learn more about Enlightened Entrepreneurship at: LearningEntrepreneurship.com
Read more of Uncle Ralph's advice for Entrepreneurs in Don't Do It the Hard Way & The Complete Do-It-Yourself Guide to Business Plans - 2020 Editions.
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